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Building, Launching and Supporting a 4G Network
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Network readiness for 3G proved to be problematic for a majority of service providers. It was difficult to anticipate the exponential increase in data consumption and the strain that mobile applications would put on networks. Existing technologies and networks were not flexible enough, nor prepared to scale at the rate being demanded by consumers. Now as we move into the era of 4G, LTE and WiMAX it is important to design intelligent, flexible solutions that can scale with demand and provide the quality of experience required by users.
In this two-part webinar series you will learn how to prepare your networks and back office for 4G. Tuesday's discussion will focus on increasing backhaul bandwidth to support more towers; restructuring backbone networks to function on a converged core to provide more flexibility and services; monitoring and managing network performance; and finally capturing revenue from your network investment.
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Thursday's discussion will focus on 4G from the customer's perspective. We will begin by exploring what customers currently understand and expect from 4G, versus the reality of what the technology will deliver and when. Then we will delve into a cross-functional approach to how Marketing, Customer Care and IT functions can work together to ensure that 4G services are delivered in a way that is easy for customers to understand and take advantage of.
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